It was known as K-Lite 103.5 from 1995 - 2007 and Heart 103.5 from January 2007 - June 2007.
In November 2006, the management of K-Lite decided to reformat and reorganize the station. In December of the same year, it was relaunched as Heart 103.5 with new on-air personalities. They transferred their studio from Paragon Plaza to Jollibee Plaza.
On June 19, 2007, at exactly 9:00 pm, 103.5 was again reformatted, changing their name to 103 1/2 Max FM. By 2009 they would switch directions to Top 40/Dance but kept the 103.5 Max FM moniker intact.
To vote for your song, text +639228551035 or call 6381035.
Post Comments